Rent-to-own options mean that you can close quickly. Very quickly. As quickly as tomorrow! Since we don't need to run title the same way as a traditional sale, we can expedite the closing process beyond any method. Your benefit of a fast sale is reduced holding costs. 

A down payment, or option, is typically paid to you as the owner.   This not only helps you with the mortgage that you're currently holding, but it also gives you some extra cash in your pocket. The down payment ensures that the tenant performs on the contract and increases the likelihood that the tenant buys the home. 

When you sell your home on a rent-to-own option you will often obtain a higher price for your property. The tenant is essentially pre-approved for the mortgage and knows that they want to purchase the home. This certainty allows you to sell at a higher price compared to a cash purchase or listing on the market.

Some sellers don't want to sell right away due to tax reasons. Using a rent-to-own option allows them to delay their capital gains until another year.  This can provide some significant tax breaks for the seller. 

Rent-to-own contracts are very flexible.  The rent price, the length of the contract, home price, monthly payment, and other details can all be negotiated to fit the needs of both parties.